Tiny Diggers – An iPad Construction Truck Game for Kids Age 2-5

Not even a joke.

On this Tuesday’s PlayStation Store update, you can grab some free DLC for ModNation Racers: the lady from those Progressive Insurance commercials. Apparently her name is Flo.

The free character comes with four bits (hair, apron, etc) you can presumably use in your not-Flo characters. Best of all, the PlayStation Blog promises “that’s not all that Progressive Insurance has in store” for the game. Can we assume we’ll soon be getting the ModNation version of one of their “Immediate Response Vehicles”? Somebody get Geico on the horn so we can hold insurance company mascot grudge races!

As far as in-game advertising goes, this is at least quirky enough to end up more on the good side than the bad. I’d rather have an optional character (with usable customization parts) than have to see a sponsored loading screen. Now that’s Progressive!