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Nintendo announced today that it has filed a lawsuit against a distributor that has been selling “illegal video game copiers” for the Nintendo DS and DSi.  The distributor was formerly doing business under the name NXPGAME, and had agreed to stop distributing the aforementioned devices in a prior agreement.  However, the distributor in question started up a new website, and redirected users from the old site to the new one.

Nintendo has been very agressive in the courts to fight off devices like the R4 game piracy device, as they feel it contributes to a 70% piracy rate of DS and DSi titles.  While I have been skeptical of piracy numbers in the past, it has been shown that piracy has effectivly killed the legitimacy of the PSP market, and it looks as if the same might be true of the DS and DSi marketplace. 

Check the press release to read more about the legal proceedings filed by Nintendo today.

Nintendo Files Lawsuit against Repeat Piracy Offender

Legal Action Reflects Global Efforts to Combat Video Game Piracy

REDMOND, Wash.–(BUSINESS WIRE)– In the ongoing fight against video game piracy worldwide, Nintendo of America Inc. has filed a civil lawsuit against the owner of multiple websites that sell illegal video game copiers. Nintendo filed suit on May 11 in the Western District of Washington against the owner of NXPGAME of Queens, New York.

Nintendo investigated a website owned by NXPGAME and found that it was selling illegal video game copiers that enable the user to download, play and distribute illegal copies of Nintendo DS™ and Nintendo DSi™ video game software. After multiple letters and telephone calls from Nintendo’s legal counsel, the owner agreed to cease selling game copiers and closed his website. Shortly thereafter, the owner launched an identical business at a different website address, and redirected people who visited his old site to the new one to purchase illegal game copiers.

Despite the repeated attempts to get NXPGAME Inc. to cease its illegal activities, the company and its owner continue to operate multiple websites that sell illegal game copiers. Nintendo asserts that NXPGAME is willfully infringing on the company’s intellectual property rights. Additionally, one of the company’s websites uses Nintendo registered trademarks and violates Nintendo’s copyrights.

“Using game copiers to play unauthorized downloaded games is illegal and it’s wrong,” said Jodi Daugherty, Nintendo of America’s senior director of Anti-Piracy. “Piracy is especially harmful to smaller developers. When their creative works are stolen and copied illegally, some companies find it difficult to survive economically.”

Internet piracy hurts Nintendo, as well as the businesses of more than 1,400 video game-development companies that depend on legitimate sales of games for their survival.

“I love gaming and I spent years of hard work and a significant personal financial investment to make my video game dream a reality,” said Alex Neuse, CEO of Gaijin Games, the developer of the BIT.TRIP series of games available on the WiiWare™ service. “But I estimate that more than 70 percent of our games that are in the hands of the public have been copied illegally. Every download that is made illegally is another blow against new and original games. Put simply, if you enjoy a company’s games, paying for them helps to ensure that they will continue to make products you’ll like. Piracy especially hurts small independent developers who don’t command the sales figures/profits that the bigger companies do; and that ultimately hurts not only developers but all gamers.”

This lawsuit follows the 2009 Nintendo v. Chan case, in which a U.S. District Court in Los Angeles confirmed that game copiers violate the Digital Millennium Copyright Act and are deemed illegal in the United States. The U.S. District Court ruled that devices such as the R4 copier infringe on Nintendo’s intellectual property rights. In that case, the court ordered Chan and the three major websites that he operated to stop selling the illegal devices immediately.

Game copiers are designed to connect to the Nintendo DS, Nintendo DS Lite and Nintendo DSi hand-held systems and circumvent the technological protection measures embedded in the system. This infringes on Nintendo’s intellectual property rights. These game copiers are then used to copy and play illegal Nintendo game files offered unlawfully via the Internet.

Illegal copying of video game software is an international problem that continues to plague the video game industry. Companies such as Nintendo, various law-enforcement authorities and trade organizations like the Entertainment Software Association continue to take aggressive steps to prevent the proliferation of these devices on a global scale, and similar results are being achieved in many countries. Since 2009, Nintendo has supported almost 1,500 legal actions (including customs seizures, law-enforcement actions and civil proceedings) in more than 20 countries that have resulted in the confiscation of more than 422,000 video game copiers.

To report game copiers, illegal Nintendo software or other piracy-related activities, please contact Nintendo at 1-800-255-3700 begin_of_the_skype_highlighting 1-800-255-3700 end_of_the_skype_highlighting or piracyscene@noa.nintendo.com.

For more information about Nintendo’s fight against piracy, visit http://ap.nintendo.com.

About Nintendo: The worldwide pioneer in the creation of interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its Wii™ home console and Nintendo DS™ family of portable systems. Since 1983, when it launched the Nintendo Entertainment System™, Nintendo has sold more than 3.4 billion video games and more than 565 million hardware units globally, including the current-generation Wii, Nintendo DS, Nintendo DSi™ and Nintendo DSi XL™, as well as the Game Boy™, Game Boy Advance, Super NES™, Nintendo 64™ and Nintendo GameCube™ systems. It has also created industry icons that have become well-known, household names such as Mario™, Donkey Kong™, Metroid™, Zelda™ and Pokémon™. A wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for Nintendo’s operations in the Western Hemisphere. For more information about Nintendo, please visit the company’s website at www.nintendo.com.