Hyperchild and Bioware Create a Mass Effect Statue Line
Hyperchild, which has made several statues for Marvel Comics, has partnered up with Bioware to bring game players statues of the main characters in the Mass Effect universe. The first statue that will be offered is of Commandar Sheppard of the SS Normandy. The statue, pictured to the left, stands 8″ tall, and will have a removable helmet. The statue will be limited to a 2500 unit release and will be available starting in Feburary.
While I think this is a pretty cool tie-in for Mass Effect, it seems that Bioware has become very commercial with Mass Effect in comparison to their previous efforts. While Knights of the Old Republic and Jade Empire were both successful games, you never really saw a lot of merchandise and the like pedaled about, in comparison to the huge push that Mass Effect is getting. Statues, books and most likely some sort of Burger King cross marketing deal (Bioware is owned by EA, king of Burger King marketing tie-ins). It just seems like I cannot turn my head without seeing another Mass Effect tie-in.
Click on the jump to see the full press release.
Hyperchild & BioWare
Recent Comments