Microsoft Looks to Beat Spider Man 3 Opening
Microsoft, a company that is all about doing things rather large, has a target in mind when they think about the Halo 3 launch: Spider Man 3.
Microsoft is currently estimating that Halo 3 will make $155 million on its opening day of sales. This would surpass the weekend box office receipts for Spider Man 3, which debut in theaters this past May. When asked for comments on this, Chris Di Cesare, mentioned that while it was not a simple apples to apples comparison, “…it’s big business any way you cut it.”
Sales projections are based on the pre-orders for each version of Halo 3, as well as looking at the previous one day sales mark of Halo 2, which hit $120 million. Looking at these numbers, it is incredible how much the gaming market has grown from the days of games being sold in plastic bags and mom and pop computer shops.
via Next Generation
Tags: bungie, halo 2, halo 3, launch, Microsoft, Spider-Man
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