Iris has begun (aka I Love Bees 2)
It has begun. Microsoft has officially started the Halo 3 viral marketing campaign by sending out esoteric emails, as well as having members of the Society of the Ancients pass out flyers in New York and London informing us that “We are not alone.”
As a Halo fan, and a HUGE fan of the I Love Bees saga, I can’t wait to see what the Bungie guys have got cooked up for us. Gameindustry.biz tells us the following:
‘Iris’ is a spiral campaign designed to take gamers on an incredible journey through the Halo universe
Led by an ‘unknown’ hand, users will discover bits of previously unknown information about the Halos, the Flood, the Forerunners, and the true origins behind the Halo trilogy.
This is the reason why I love Bungie, because if you take the time to delve into the details of the Halo storylines, you’ll find that the depth of detail that they have put together rivals that of Star Wars or any other sci-fi/fantasy franchise of the past 100 years. Bungie loves them some story, and I for one can’t WAIT to see what’s in store.
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http://www.fourhman.com Joe
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adam













