Is Nintendo Veddy Veddy Sneaky?
I’m sure you’ve heard the story, Gamestop COO Dan DeMatteo told Next Generation that the Nintendo Wii shortages we’ve seen thus far are “intentional.” His reasoning is that Nintendo, “made their numbers for the year,” and that Nintendo will be shipping oodles of stock starting on April 1st, which is the start of Japan’s fiscal year.
Do I think this is true? There’s no doubt in my mind that it’s true. The main system hardware of the DS and Wii is generally archaic, it should be simple for Nintendo to roll out and meet the demand. People wanted a Wii but not every household in America bought one. They had just enough systems available at launch to outdo the PS3 significantly enough to get people talking and when they hit their necessary numbers they crimped the hose, choking off the supply and successfully creating additional demand.
So is Nintendo very sneaky? No, not really all that sneaky at all. They are a company though and just like the other two, a company exists to make money. Sometimes we too easily forget that simple fact.
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